When it comes to search engine optimization, we don’t promise you that we can get you to the #1 spot of the search results for specific keywords. That used to be a legit marketing pitch, but the search engines have gotten much more sophisticated. We actually recommend that you run the other direction if you have some “SEO Specialist” claiming they can accomplish this for you.
What we can do is optimize your website with the best SEO standards to give your website the best shot at ranking well for important keywords. We can optimize your site so that Google and other search engines trust and “like” your site.
How do we do that?
Well, there are many areas of SEO. There is technical SEO and on-page SEO which are the most foundational areas. Then there’s other areas such as off-page or off-site SEO which involves outside links to your site and social media signals. And believe me, there’s more. But let’s drill down on technical and on-page SEO, as we believe these are the most important.